Nathan Jurevicius Fauna Figures for MTV

Toy Production

When artist and illustrator Nathan Jurevicius was contracted by MTV Canada to create a series of characters for their "Fauna" ad campaign, he approached Bigshot Toyworks to handle the production of the resin statues. Offered through only a few select retailers and used as promotional gifts by MTV, the Fauna figures are highly sought after by collectors.

The Fauna campaign snapped up a ton of awards in the 2008 Promax/BDA Advertising Awards, including:

  • Gold Medal: Sales Promotion Collateral
  • Gold Medal: General Branding Campaign Using Integrated Media
  • Gold Medal: Total Package Design
  • Gold Medal: Promotional Items Campaign
  • Judges Choice Award: Art Direction & Design (Interstitial Campaign)
  • Gold Medal: Package Design Logo